The city of Parksville is located on Vancouver Island and the majority of Parksville's land base lies between Englishman River and French Creek, although a substantial portion of the city lies east of Englishman River, along the western shores of Craig Bay. It is well known for its large, sandy beaches at Parksville Bay and Craig Bay and the city's best-known annual event since 1982 is a sandcastle-building competition held from mid-July to mid-August, dubbed 'Parksville Beachfest'.