Jasper is the commercial centre of Jasper National Park and is set amongst the snow-capped Canadian Rockies. Make sure you take a ride on the Jasper SkyTram which climbs to the summit of Whistlers Mountain for magnificent views of downtown Jasper and beyond. The Jasper Yellowhead Museum and Archives presents exhibits on the fur trade, railway and early exploration of the park.

Jasper's Patricia Street is lined in shops and cafes. Flowing through town, the Athabasca River is known for white-water rafting and the nearby lakes of Annette, Mildred and Pyramid, offer boating, kayaking and ice-skating. The famous Icefields Parkway scenic route begins at Jasper’s white Mystery Rock and goes southeast to Banff National Park.